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YOU Matter, in Business: Daily Summaries Delivered
by Ariel Faith
Your Brand, Your Story, and Your Success | YOU Matter in Business!Honest conversations for women in business: entrepreneurs, owners, and founders. We tackle mindset and growth, marketing strategy, visual brand alignment, and small business tips, from taming the marketing beast to the inner work that helps you succeed.Hosted by Ariel Faith, a brand marketing strategist and photographer who brings strategy, story, and photography together in one clear voice. Expert guests join us too.Brought to you by Ariel Faith LLC | arieljoyfaith.com
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- 1 weeks ago39 min
E73 Finding Clarity and Intention in Chaos Vannara Loch and Ariel Faith
How Vannara Loch rebuilt her life and mindset in Cambodia. In this week’s episode of You Matter in Business, we explore an inspiring journey of resilience and purpose with Vannara Loch, who bravely transformed her life after leaving everything behind in France to start anew in Cambodia. The Shift from Chaos to ClarityVannara’s story begins with a bold decision: to prioritize her daughter over a fast-paced life in France that left her feeling rushed and disconnected. “I didn’t remember breathing. It’s always running and rushing. If I didn’t take care of myself, I could not take care of my daughter.” Her experience highlights the challenge many face in balancing personal ambitions and family responsibilities. Vannara chose to be a present mother, rejecting societal norms that often prioritize work over emotional connection. Understanding Systems and PsychologyWith a background in computer engineering, Vannara blends systems thinking with human psychology to help others realign their lives. She emphasizes the importance of recognizing that our lives operate like complex systems: “If one part is weak, the whole system suffers. When I learned to listen to my body, I could identify what needed attention.” This perspective allows her to guide her clients in understanding their behaviors and making impactful changes.Introducing the Unshakable MindVannara has developed a method called the Unshakable Mind, which serves as a daily protocol for individuals seeking to realign their habits and mental states. “It’s not about being a coach; it’s about giving people a system they can use anytime.” Through this framework, she equips individuals with tools to navigate their personal and professional lives more effectively. A Day in the LifeVannara shares a relatable example of how hormonal changes can disrupt daily life. By recognizing these shifts and utilizing her tools, she can maintain balance and respond thoughtfully rather than reactively: “Take a step back to take care of yourself first and listen to your own body before you move to take care of others.” This approach nurtures self-awareness and emotional intelligence, vital for both personal fulfillment and professional success.Cultural ReflectionsThe conversation also highlights cultural contrasts between Cambodia and France. Vannara notes how social interactions differ, illustrating how cultural context influences our perceptions and behaviors. “In Cambodia, we smile and care for each other; in France, it’s just a quick hello.” Such insights remind us of the beauty in understanding and adapting to different cultures.Vannara’s journey encourages us to reflect on our priorities and the systems we inhabit. As we navigate our daily lives, let’s remember to pause, assess, and realign with intention. For more insights and to hear the full discussion, tune in to the entire episode!Brought to you by Ariel Faith, Visual Story Strategist. I bring Strategy, Story, and Photography together for One Clear Voice - showing a way to tame the marketing beast and how to make it Sustainable. arieljoyfaith.com
- 2 weeks ago48 min
E72 From Engineering to Entrepreneurship: Nikki Chang-Powless's Journey and Ariel Faith
Discover the secrets to marketing mastery and business success.Nikki Chang-Powless, an award-winning business strategist and Amazon best-selling author, shares her journey from engineering to entrepreneurship and offers invaluable insights into effective marketing strategies for small business owners.The Transition from Engineering to BusinessNikki's background in engineering is an unexpected yet fascinating foundation for her current work. "Engineers build things and they fix problems," she explains, illustrating how her skills translate into helping small business owners tackle their challenges. After spending years in the corporate world, she discovered her passion for guiding entrepreneurs in their critical early years. She emphasizes that success comes faster with the right team and strategy.Marketing Mysteries UnveiledIn her latest book, *Marketing Mystery to Marketing Mastery*, Nikki aims to demystify marketing for heart-centered entrepreneurs. She candidly shares her own struggles with marketing, admitting, "I absolutely hated marketing" before realizing its potential. A common misconception she addresses is the belief that certain marketing methods work universally. "If it works for one company, it may or may not work for another," she notes. The key is understanding the foundational elements necessary for success. Understanding Your AudienceNikki emphasizes the importance of tailoring marketing strategies to the specific needs of service-based businesses. The relationship-building aspect of service marketing is crucial; as she points out, "With services, you need to build your credibility, you need to build that relationship, that trust." This is distinctly different from product marketing, where the focus is often on immediate appeal.The Importance of FoundationsReflecting on her experience, Nikki highlights the necessity of establishing a solid foundation before diving into marketing tactics. She advises entrepreneurs to assess their messaging and ensure they have the right pieces in place. The essence of her message is clear: effective marketing requires thoughtful planning and understanding of both the market and the business's unique offerings.As Nikki puts it, "I want to help people make decisions that are right for them, not just what everyone else is doing." Nikki’s journey from engineer to business strategist is a testament to the power of adaptability and continuous learning. Her insights remind us that understanding the fundamentals of marketing can lead to greater success and fulfillment in business.From Engineering to Entrepreneurship: Nikki Chang-Powless's Journey and Ariel FaithTo dive deeper into Nikki’s strategies and insights, check out her book, Marketing Mystery to Marketing Mastery, and join the conversation about building a successful business without losing sight of your passion. https://www.amazon.com/dp/106770471X?lv=shuf&channelId=500&plpRedirect=mhFallbackBrought to you by Ariel Faith, Visual Story StrategistI bring Strategy, Story, and Photography together for One Clear Voice - showing a way to tame the marketing beast and how to make it Sustainable. arieljoyfaith.com
- 3 weeks ago40 min
E71 Navigating Marketing Challenges with Monique Johnson and Ariel Faith
Insights on branding, social media, and accountability in marketing.In our latest conversation, Monique Johnson opens up about the complexities of marketing and branding, especially in the context of being a solopreneur. Branding vs. MarketingMonique emphasizes the difference between branding and marketing. Branding involves the intentional choices made to shape how others perceive you — from colors and logos to the images used in marketing. In contrast, marketing is all about the messaging: the words and copy that communicate your message to the audience."The image we present to the universe says different things, right?" — Monique JohnsonFacing Social Media ChallengesWhen discussing the challenges of social media, Monique admits her reluctance to engage with it initially. "Social media has been my hardest thing, and it's really hard for me to be consistent on something that feels like I'm grinding my teeth." — Monique JohnsonShe sees the recent shift towards more authentic, raw content on platforms like YouTube as a positive change that aligns better with her comfort zone.Focus and AccountabilityMonique shares her journey in managing multiple marketing strategies while balancing motherhood. She points out the importance of focusing on one thing at a time to be more effective."You will get way more done if you just do this thing, this thing, this thing..." — Monique JohnsonShe also highlights the need for accountability, noting how setting high expectations often leaves her feeling unfulfilled, even as she makes progress.Building a CommunityMonique is currently working on building her free school community, which she hopes will funnel traffic and support her marketing efforts. She has found that even without active posting, her community is still growing. "The cool thing about school is that it works for me. I like this; I should have done this a long time ago." — Monique JohnsonAs she navigates these challenges, Monique's insights serve as a reminder that marketing is a journey filled with learning and growth. If you're in a similar position, remember to take it one step at a time and lean on your community for support.Join her Community on Skool - https://www.skool.com/dateformarriagesuccess/about?utm_source=skooldotcom&utm_medium=website&utm_campaign=discovery_search_group_linkFor more insights from Monique, listen to the full episode.Brought to you by Ariel Faith, Visual Story StrategistI bring Strategy, Story, and Photography together for One Clear Voice - showing a way to tame the marketing beast and how to make it Sustainable. arieljoyfaith.com
- 4 weeks ago46 min
E70 Unlocking Your Potential with Holly Zachman and Ariel Faith
Discover how a growth mindset can transform your life.In this week’s episode of *You Matter in Business*, we dive deep into the transformative power of mindset with Holly Zachman, a mindset leadership coach. Holly’s journey from feeling stuck in a job she once loved to embracing the role of a coach is both inspiring and thought-provoking.The Shift to Growth MindsetHolly shares her experience of feeling unqualified despite her credentials and how this led her to explore what a truly fulfilling career looks like. She emphasizes the importance of curiosity and open-mindedness in pursuing personal growth. "If anything was possible for me, what would that look like?" This question became a turning point for her, leading to a realization that she needed guidance to uncover her potential.Embracing Life’s ChallengesA key theme in Holly's message is the idea that challenges should be seen as opportunities for growth. She believes that life constantly presents us with situations that can either hinder or help us evolve. "Life is always seeking expansion. We are part of life, so we are always seeking greater expansion and expression." This perspective encourages us to look beyond our current circumstances and imagine new possibilities.The Role of Imagination and CuriosityHolly also touches on the importance of imagination in shaping our reality. She suggests that many people today are content to consume rather than create, leading to a stagnation in personal development. "We need to give each other permission to be curious and to explore. It’s about the love of life and the adventure of discovery." By fostering our imagination, we can discover paths that align more with our true selves.This conversation with Holly Zachman is a reminder that a growth mindset is not about discontent; it's about being open to possibilities and actively shaping our lives. Life's challenges, when viewed through the lens of growth, can become stepping stones to a more fulfilling existence. As you reflect on this episode, consider how you can embrace a mindset that fosters curiosity and growth. Holly Zachman is a business and leadership growth coach and founder of Two Friends Coaching & Consulting. After three decades in corporate, including serving as national president of the American Marketing Association’s Professional Chapter Council, she left in 2024 to pursue her passion: teaching what she’d learned about improving your life through the power of your mind. Through Mindset Intelligence, she teaches business owners and leaders to change the thinking behind their results, so they decide better, grow faster and lead with confidence. Holly has an MBA and is a Certified Proctor Gallagher Coach. Contact: holly@2friendscoaching.comMonthly 3-day Masterclass Challenge: https://2friendscoaching.com/challengeWebsite: https://2friendscoaching.comLinkedIn: https://www.linkedin.com/in/hollyzachmanFor a deeper dive into Holly's insights and strategies for unlocking your potential, listen to the full episode. Brought to you by Ariel Faith, Visual Story StrategistI bring Strategy, Story, and Photography together for One Clear Voice - showing a way to tame the marketing beast and how to make it Sustainable. arieljoyfaith.com
- 4 weeks ago2 min
E01 You Matter In Business - Trailer
Your Brand, Your Story, and Your Success | YOU Matter in Business!Honest conversations for women in business: entrepreneurs, owners, and founders. We tackle mindset and growth, marketing strategy, visual brand alignment, and small business tips, from taming the marketing beast to the inner work that helps you succeed.Hosted by Ariel Faith, Visual Story StrategistI bring Strategy, Story, and Photography together in one clear Voice.Updated 10-2026
- 4 weeks ago7 min
E69 Embracing Change: A New Journey for Women Voices - Season Finale
Season 3 Wrap-up: Merge her two podcasts: Women Voices of Central Florida and You Matter in Business. E69 on You Matter in Business. Change is never easy, but it often leads to growth. In this heartfelt episode, Ariel shares personal updates that have inspired a significant shift in her podcasting journey.Ariel opens up about her mother’s diagnosis with dementia, a life shift that has made her reevaluate priorities and the direction of her work. She shares how these experiences have reinforced the podcast’s core mission: supporting women through their own life transitions.To streamline her message and connect more deeply with her audience, Ariel has decided to merge her two podcasts: Women Voices of Central Florida and You Matter in Business. This fusion will allow her to reach a broader audience while maintaining a focus on the challenges women face in business.In her new format, Ariel aims to highlight the diverse experiences of women in various industries. She reflects on the journey from targeting photographers to addressing broader issues faced by women in business, emphasizing the importance of real conversations about real challenges and solutions.As she transitions into this new phase, Ariel will continue to spotlight local businesswomen through You Matter in Business. This local focus not only showcases the talent within her community but also fosters connections and support among listeners.As this chapter closes for Women Voices of Central Florida, Ariel invites listeners to join her on You Matter in Business, where the journey of empowerment continues.If you resonate with Ariel’s story and want to hear more, check out You Matter in Business on platforms like Spotify, Apple Podcasts, and YouTube. Your support makes a difference, and Ariel looks forward to sharing more inspiring stories with you.Thank you for being part of this journey!— Ariel Join the Conversation
- Mar 11, 202624 min
E68 Balance and Leadership: Thriving with Natural Rhythms
Embracing Natural Rhythms: Sustainable Leadership for Women with Amy from Next Level UniversityIn this episode of You Matter in Business, Amy returns to delve into the importance of sustainable leadership for heart-centered leaders, focusing on how to avoid burnout by aligning with natural rhythms, especially for women. Amy emphasizes the significance of understanding and respecting women's hormonal cycles to enhance self-worth and productivity. She shares insights on how different phases of a woman's cycle affect her energy and capabilities, advocating for self-awareness and open communication with family and colleagues. The discussion also touches on the challenges of perimenopause and menopause, offering practical advice on managing these transitions. Amy highlights the offerings of Next Level University and underscores the value of personal development in achieving success.00:00 Introduction and Recap00:38 Understanding Natural Rhythms01:25 Empowering Women Through Self-Care02:42 The Impact of Hormonal Cycles11:23 Navigating Perimenopause and Menopause17:40 Next Level University Overview20:59 Conclusion and Final ThoughtsConnect with Amy:Email: amyl@nextleveluniverse.comWebsite: https://www.nextleveluniverse.com/gro...Facebook: / amy.lenius Instagram: / amylenius Host and Sponsor:Ariel Faith - Speaking and Education - arielfaith.com Bring Your Brand to Life With Story-Driven Strategy, Marketing, and Photography. https://arieljoyfaith.comhttps://youtu.be/D2WbJeqdtcA
- Mar 4, 202632 min
E67 Building Authentic Authority: The Three Pillars of Self-Worth with Amy Lenius
In this powerful episode of "You Matter In Business," host Ariel Faith sits down with Amy Lenius, Director of Group Coaching at Next Level University, to explore what it truly means to lead with authentic authority. Amy shares her transformative journey through chronic illness and how it led her to discover that real leadership isn't about performing confidence—it's about deeply knowing your worth.Key Topics Discussed:[0:00] Introduction & WelcomeMeet Amy Lenius and her work at Next Level UniversityThe shift from performing success to embodying authentic leadership[2:00] The Three Pillars FrameworkSelf-belief: Your capacity and capabilitySelf-worth: The internal game of worthinessConsistency: The unsexy fundamental that changes everything[4:00] Leadership as InfluenceWhy we're all leaders in different areas of lifeThe three layers of belief: Is it possible? Is it possible for me? Is it worth it?[6:00] Building Self-Worth from WithinWhy women's worth is often externally focusedThe five keys to building authentic self-worthState, prove, and self-assign: The daily practice[10:00] Boundaries vs. RulesThe critical difference most people missWhy boundaries control us, not othersNavigating the fear of losing love when setting boundaries[13:00] Core Wounds: Unlovable, Defective, UnwantedUnderstanding what drives your unconscious behaviorHow to identify your core woundMoving from reactive to empowered choice[16:00] Redefining SuccessWhy success is subjective and personalPermission to be fulfilled at home or chase entrepreneurshipFinding alignment over balance[20:00] Seasons of Abundance and ScarcityThe sailing analogy: Tacking through life's challengesThe "Drive to Five" conceptLearning to flow rather than balance[23:00] The Hard Parts of GrowthWhy personal growth doesn't look like Instagram"Lonely Land": The normal phase when relationships shiftPain now for progress later[27:00] Expanding Your Comfort ZoneThe three-ring target: Comfort, growth, and anxiety zonesBuilding the identity of "I can do hard things"Trusting the process when you can't see the other side[29:00] Looking AheadPreview of next episode: Working with natural rhythmsConnect with Amy Lenius:Host and Sponsor:Ariel Faith - Speaking and Education - arielfaith.com Bring Your Brand to Life With Story-Driven Strategy, Marketing, and Photography. https://arieljoyfaith.comhttps://youtu.be/D2WbJeqdtcA
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About YOU Matter, in Business
Your Brand, Your Story, and Your Success | YOU Matter in Business!Honest conversations for women in business: entrepreneurs, owners, and founders. We tackle mindset and growth, marketing strategy, visual brand alignment, and small business tips, from taming the marketing beast to the inner work that helps you succeed.Hosted by Ariel Faith, a brand marketing strategist and photographer who brings strategy, story, and photography together in one clear voice. Expert guests join us too.Brought to you by Ariel Faith LLC | arieljoyfaith.com
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