How Executive Teams Create Competitive Advantage Through Culture

Darlene Hunter, Vice President and Head of Human Resources at Eastridge, demonstrates how culture can become a true competitive advantage. She connects belonging, clear expectations, and development to productivity, retention, and profitability. Darlene explains why leaders must speak the language of EBITDA while practicing empathy and accountability. She closes with a challenge to define, test, and live an authentic culture of care.