WW
Win With Paid Ads

#117 How One Funnel Fix Took Joe Hoye From a 5% Conversion Rate to 27% Almost Overnight

April 30, 2026ยท27 min
Episode Description from the Publisher

In this episode, Ashley sits down with Joe Hoye, co-founder of Nutritional Career and Coaching Institute and Impact Health Network. Joe shares how he struggled with ads for years, got burned by agencies, and finally decided to take control of his own results. In this episode, they break down: ๐Ÿ“ˆ How Joe cleaned up his sales pages and got rid of what was stopping people from buying ๐Ÿ“ˆ Why making his ads and landing pages consistent changed how people responded ๐Ÿ“ˆ How his conversion rate went from 5% to 27% after one simple audit ๐Ÿ“ˆ How his order bump went from 20% to 67% and upsells jumped from 20% to 50% ๐Ÿ“ˆ How he went from making $91 for every $1,000 spent on ads to making $997 If your ads are running but the numbers are not making sense, this episode will show you exactly where to look and what to fix. Joe's story is proof that when you stop letting others run your business and start owning it yourself, everything can change fast. Connect with Joe: @joe.bestlife Connect with Ashley: @ads.with.ashley Join the Challenge: Win With Paid Ads Challenge Read the Book: How to Win With Paid Ads

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