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VO Pro: The Business of Voice Over and Voice Acting: Daily Summaries Delivered
by Paul Schmidt
Voiceover Business Strategies That WorkThe VO Pro Podcast is the go-to show for voice actors who want to grow their voiceover business without relying on casting sites or waiting for agents to hand them work. Hosted by voice actor and business coach Paul Schmidt, this podcast delivers no-fluff, tactical advice on how to market your voiceover services, attract high-quality clients, and build a profitable VO business in a world of AI-generated voices and shifting industry standards.You’ll learn practical voiceover marketing tips, how to master direct marketing for voice actors, build a solid client base, and use tools like email outreach, SEO, and strategic positioning to stand out. We cover how to price your work, optimize your VO website, and navigate topics like AI and voiceover with clarity and confidence.Each week, we bring you insights and strategies from Paul, and interviews with working voice actors, coaches, casting directors, and experts who understan
Latest Episodes
The most recent episodes — sign up to get AI-powered summaries of each one.
- 2 days ago19 min
What Voices.com Really Costs Your Voiceover Business
Voices.com vs direct marketing for voice actors: what does it actually cost to book voiceover work? Between Voices.com fees, unpaid audition time, and dependence on a casting platform, the price of a booking goes beyond your annual membership. In this video, we break down the 20% platform fee, how your audition-to-booking ratio affects your earnings, and what changes when you build direct client relationships. You’ll learn how voiceover client outreach, targeted prospecting, and consistent...
- 1 weeks ago47 min
Why Your Narration Sounds Good But Falls Flat
Documentary narration takes more than a great voice. Veteran voice actor and coach Thom Pinto joins me to explore the voiceover techniques that turn a polished read into compelling storytelling, and the habits that can hold your performance back. With more than 30 years of documentary and docuseries narration experience, Thom shares how he approaches script analysis, emotional range, visualization, and connecting with an audience. His credits include the History Channel, Smithsonian, BBC, ...
- 2 weeks ago20 min
Does Direct Marketing Still WORK for Voice Actors?
Are you worried AI and low reply rates have killed direct outreach? Think again. In this video, we break down why smart, targeted marketing is still essential for VO pros in 2026 and the exact steps to avoid burnout and land real gigs. Learn practical strategies to connect with the right buyers, build lasting relationships (not just inbox activity), and measure real business results. We’ll cover new industry data, expert advice from Tom Dheere and J. Michael Collins, and a proven proces...
- Sep 3, 202612 min
There's No Winning The Blame Game
Are you stuck blaming the industry, AI, or luck for your stalled VO career? It’s time for real change. Discover why blame is secretly draining your power and stopping your voice over dreams before they start. In this actionable guide, you’ll shift from feeling powerless to taking smart, strategic control without toxic positivity. Uncover the mindset and tactics top pros use to bypass obstacles and finally move from stuck to unstoppable. The Voice Actor’s First 50 Contacts Swipe File: http...
- Aug 27, 202620 min
Why Voice Actors Quit BEFORE Things Start Working
Most voice actors quit right before real success. Don’t let it happen to you. Here’s how to win. Discover why talented voice actors walk away just before their careers take off and how you can avoid being another almost-made-it story. This video exposes the hidden killers of VO dreams: impatience, burnout, and the myth of overnight success. Learn how to build lasting momentum, outlast the messy middle, and become the exception. 5-Day Mindset Reset Email Mini-Course: https://welcome.vopro....
- Aug 20, 202617 min
Positioning Problems in Voice Over Marketing
Struggling to explain what you do as a voice actor? Unlock your brand & land more gigs! This video reveals why most voice actors fail at describing their work, how brand clarity unlocks full-time bookings, and the best messaging tips from real industry experiences. You'll discover actionable steps to stand out, get remembered, and actually get hired. 🎁 THE VOICE ACTOR'S GUIDE TO POSITIONING AGAINST AI: https://welcome.vopro.pro/ai-positioning-guide #VoiceActor #VoiceOver #Branding #...
- Aug 13, 202615 min
The Most Ignored Skill in VO Marketing
Are invisible skills holding back your VO career? Discover what really lands voice actors consistent gigs! Unlock the true secrets to steady bookings, not just better vocal technique. In this video, we reveal the off-mic skills that transform part-timers into full-time voice over professionals: communication, consistency, professionalism, relationships, organization, resilience, and systems. Packed with real stories, quick wins, and proven strategies you can start using today. Get The ...
- Jul 16, 202627 min
What Casting Directors REALLY Want, with Adria Tennor
If you’ve ever wondered what casting directors are really looking for, this conversation is for you. Actor, director, coach, and Casting DNA creator Adria Tennor joins me to share the lessons she’s learned from decades in television, film, and coaching actors. From booking roles on Mad Men and JAG to helping actors discover their authentic casting type, Adria explains why so many performers struggle to book consistently and what actually makes someone memorable in the audition room. In th...
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About VO Pro: The Business of Voice Over and Voice Acting
Voiceover Business Strategies That WorkThe VO Pro Podcast is the go-to show for voice actors who want to grow their voiceover business without relying on casting sites or waiting for agents to hand them work. Hosted by voice actor and business coach Paul Schmidt, this podcast delivers no-fluff, tactical advice on how to market your voiceover services, attract high-quality clients, and build a profitable VO business in a world of AI-generated voices and shifting industry standards.You’ll learn practical voiceover marketing tips, how to master direct marketing for voice actors, build a solid client base, and use tools like email outreach, SEO, and strategic positioning to stand out. We cover how to price your work, optimize your VO website, and navigate topics like AI and voiceover with clarity and confidence.Each week, we bring you insights and strategies from Paul, and interviews with working voice actors, coaches, casting directors, and experts who understan
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