Why We Trust Some Voices More Than Others | Leadership

Why do we trust some voices more than others, and what does that mean for leaders? In this episode, I explore how trust is built through a familiar voice, and why being trusted does not always mean being told the truth. Drawing on more than twenty years behind the microphone and new research on podcast listeners and workplace honesty, I look at parasocial relationships, the difference between trusting a person and trusting what they say, and why employees often hold back their real concerns, even from leaders they like. You'll learn: Why a familiar voice lowers our guard, and the responsibility that comes with it The difference between trusting someone's character and checking their claims What "bounded disclosure" is, and why your team may be giving you the safe version How to use the BEMA™ framework (Body, Emotions, Mind and Beliefs, Action) to make honesty feel safe One simple question to ask in your next one-to-one This episode is for leaders, managers, coaches and anyone who wants to build trust, improve communication, and create a team where people feel safe to speak up. ► Read the extended reflection on Substack: https://unboxwithsahar.substack.com/p/your-team-trusts-you-that-doesnt ► Join my Buy Me a Coffee community for free access to members-only content and a discount on my digital resources:  https://www.buymeacoffee.com/unboxwithsahar/share/first-coffee  ► Looking to help your team speak up and be heard? Bring my Unbox A Brighter Future course to your organisation:  https://saharhuneidi-com-tlsqwv.subscribepage.io/  Season 26 Episode 38: The Courage to Be You. Show Up. Stay True.