305. How to go from Founder back to Employee (Without the Shame), with Laurie MacPherson

Welcome back to Truth, Lies & Work, the award-winning workplace podcast where behavioural science meets workplace culture . This week, we are tackling a massive, silent trend affecting thousands of professionals: The Great Reentry . During the pandemic, thousands of people left their corporate jobs to seek purpose and flexibility in self-employment . But now, six years on, a quiet crisis is happening . Thousands of founders are realizing that business ownership is lonely, financially straining, and exhausting—and they are trying to return to the traditional workforce . The problem? They are drowning in shame, hiding their businesses, and navigating the job market completely wrong . To help us simplify the science of this messy transition, we are joined by Laurie MacPherson, a brilliant career and LinkedIn mentor who specializes in helping mid-to-senior-level women find their next roles . Laurie delivers a masterclass on how to overcome the internal struggle of "going back," why the modern job market punishes founders who apply blindly, and how to de-risk yourself to recruiters . 🔥 What We Cover in This Episode: What is 'The Great Reentry'? Laurie breaks down the stark reality behind the post-COVID freelance boom, the isolation of working from home, and the silent shame that keeps former founders from admitting they need a job . The 437-Applicant Trap: Why firing off cold CVs to job boards is a losing battle for former business owners, and why your next role is sitting directly inside your network . How to Handle the "Why Are You Leaving?" Question: Laurie shares her exact, bulletproof interview scripts to reframe your business history as a badge of courage rather than a failure . The BOLD & REAL Frameworks: A deep dive into Laurie's signature acronyms designed to help you own your achievements, tailor your applications like a master tailor, and show up authentically on LinkedIn without sounding like a corporate robot . The 100 Rejection Challenge: How flipping the script on sales outreach can completely remove the sting of "no" and accelerate your career breakthrough . 🎙️ Key Takeaway Quote from Laurie MacPherson: "It takes courage to start a business, and it takes equal courage to recognise it's not working and make a change. Frame it as a brave chapter, not a failure. Say it, then stop talking." 🔗 Connect with Laurie MacPherson: Website: lauriemacpherson.com LinkedIn: Laurie MacPherson Instagram: @_laurie_macpherson_ 📬 Connect with Al & Leanne: LinkedIn: https://www.linkedin.com/company/truthlieswork Al Elliott: https://www.linkedin.com/in/thisisalelliott Leanne Elliott: https://www.linkedin.com/in/meetleanne Email: hello@truthliesandwork.com Book a call: https://savvycal.com/meetleanne/chat 🧠 Mental health support: UK & ROI — Samaritans: Call 116 123 or visit https://www.samaritans.org UK — Mind: Call 0300 123 3393 or visit https://www.mind.org.uk US — Suicide & Crisis Lifeline: Call or text 988 or visit https://988lifeline.org Australia — Lifeline: Call 13 11 14 or visit https://www.lifeline.org.au Global helplines: https://findahelpline.com Truth, Lies & Work is proud to be part of the HubSpot Podcast Network, the audio destination for business professionals.