The Eco-Tourism Opportunity in Wales

Host Carwyn Jones explores the impact of sustainable and eco-friendly practices in the tourism, hospitality, and leisure sectors with Fiona Stewart, Owner and Managing Director of Green Man Festival; Claire Copeman, Co-founder of Adventure Tours UK; Marten Lewis, Director of Sustainability at Bluestone Wales; and Simon Preddy, Senior Operations Manager at Keep Wales Tidy. With consumers increasingly interested in sustainable tourism and leisure, the guests consider why and how businesses can measure and improve their credentials, as well as the potential for Wales to put itself on the map as an eco-tourism destination.