The Unforget Yourself Show

From Humble Beginnings to High-Performance Results with Mickey Lyles

April 29, 2026·31 min
Episode Description from the Publisher

Mickey Lyles, founder of Immeasura Growth Partners, a consulting and coaching firm that helps small and mid-sized, service-based business owners gain clarity, build stronger systems, and improve financial performance.Through practical, data-driven consulting and coaching focused on operations, leadership, and growth, Mickey supports owners to build businesses that are profitable, scalable, and sustainable.Now, Mickey’s journey as a serial entrepreneur demonstrates how moving from overwhelm and reactive decision-making to structure and discipline can completely change how a business - and a life - operates.And while balancing growth, focus, leadership, and family, he’s committed to helping owners regain control of their time, priorities, and impact without chasing the wrong metrics.Here’s where to find more:https://immeasura.comhttps://mickeylyles.comhttps://www.linkedin.com/in/mickey-lylesFacebook: Mickey LylesInstagram @mickeylylesimmeasuraTikTok @mickeylyles________________________________________________Welcome to The Unforget Yourself Show where we use the power of woo and the proof of science to help you identify your blind spots, and get over your own bullshit so that you can do the fucking thing you ACTUALLY want to do!We’re Mark and Katie, the founders of Unforget Yourself and the creators of the Unforget Yourself System and on this podcast, we’re here to share REAL conversations about what goes on inside the heart and minds of those brave and crazy enough to start their own business. From the accidental entrepreneur to the laser-focused CEO, we find out how they got to where they are today, not by hearing the go-to story of their success, but talking about how we all have our own BS to deal with and it’s through facing ourselves that we find a way to do the fucking thing.Along the way, we hope to show you that YOU are the most important asset in your business (and your life - duh!). Being a business owner is tough! With vulnerability and humor, we get to the real story behind their success and show you that you’re not alone._____________________Find all our links to all the things like the socials, how to work with us and how to apply to be on the podcast here:https://linktr.ee/unforgetyourself

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