The Thought Atlas Podcast

She Turned Her Dog’s Near-Death Experience Into a Community for Dog Lovers | Courtney Honda

September 10, 2026·15 min
Episode Description from the Publisher

What happens when the bond between a dog and its human becomes the foundation for a business?Courtney Honda, President of PUPTQE USA Corporation and co-founder of PUPTQE, shares how her dog Champ’s medical crisis in 2022 inspired her and her husband, Slava, to create something centered on the connection between people and their dogs.What began as an online store became a physical space where dog lovers could shop, attend events, create memories, and connect with other like-minded people. Courtney explains how PUPTQE built its community, why strangers can become friends through shared experiences, and how the company is approaching growth while holding onto its original values.We explore the emotional bond between humans and dogs, community-driven business, customer relationships, memorable experiences, and what happens when a company focuses not only on what it sells, but on how people feel.Learn more about PUPTQE: PUPTQE⁠Explore more from Thought Atlas: Thought Atlas on Podmatch⁠

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