SBJ Sports Media Podcast Bonus: Inside the NFL's View of Sports Media Measurement with Paul Ballew

We've got a bonus episode this week. SBJ Sports media podcast co-host Austin Karp recently went one-on-one with NFL Senior Vice President of Data and Analytics Paul Ballew, diving into the data, trends, and decision-making shaping today's NFL. The conversation was packed with insights, so we're bringing you the full extended interview. Here's Austin with the NFL's data chief. Sign up for SBJ 360, our free, daily newsletter. SBJ 360 delivers a concise, high-level overview of the most important stories shaping the sports industry. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.