773. The Temu Pricing Shift Every Product Business Owner Should Know

Are you worried that you have to keep your prices low to compete with big box stores, overseas sellers, or platforms like Temu? In this episode, I’m breaking down why the end of the $800 de minimis exemption could create new opportunities for product-based businesses while also affecting the costs of some imports. I talk about why you shouldn’t compete on price, how your brand and customer experience can set you apart, and why raising your prices could actually help you sell more. I also share what to look at now to protect your profitability and prepare for what’s ahead. Tune in to learn how to protect your profitability, strengthen your brand, and build a product business that doesn't depend on being the cheapest option.In This Episode, You’ll Learn:00:00 What the end of the $800 de minimis exemption means for competition.04:15 Could raising your prices actually help you sell more?08:30 What customers consider beyond the price of your product.09:00 How import costs could affect your product business.10:15 Is it time to look for domestic suppliers?12:15 3 moves to make as competition and costs change.15:30 How to prepare now for a stronger, less reactive Q4.Resources + LinksReady to lead, run, and grow your product business beyond a million dollars, without being the bottleneck? Join me this week for a FREE workshop HERE!Ready to stop guessing and follow a proven system? Book your strategy call HERE!Get business tips sent right to your inbox - join the newsletter!Watch on YouTubeFollowJacqueline on IG: @theproductbosstheproductboss.com