The Plaidcast

Orchid Bertelsen (on Dover Saddlery)

May 29, 2026·1h 1m
Episode Description from the Publisher

Send us Fan Mail Orchid Bertelsen is one of the most distinctive and analytically sharp voices to emerge in equestrian media in this year. She built a twenty-year career at the highest levels of digital marketing and e-commerce before the horse world pulled her back in and gave her something new to write about. Her professional background spans Fortune 5 accounts at Dentsu, leading digital strategy across more than 40 consumer brands at Nestlé USA, and running operations at Common Thread Coll...

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