The Nathan Barry Show

Forget Courses, Sell This in 2026 To Make 7 Figures | Jasmine Star | 147

September 24, 2026·1h 12m
Episode Description from the Publisher

The online business world is changing. People have more information than ever at their fingertips, and the business models that many creators started out selling aren't converting the way they used to.I sat down with Jasmine Star to talk about why traditional courses and memberships are becoming harder to sell, and the new hybrid offer model she now teaches her clients. We get into how to build offers around specific customer results, how to find out what people will actually pay for before you build, and Jasmine’s four-step framework for building a consistent $10K/month business. She also shares how she delivers high-touch coaching at scale, and the best ways to build trust with your audience in today’s “trust recession”.If you’re building an online business and wondering what types of offers still work in today’s crowded online space, I think you’ll get a lot out of this conversation.Timestamps:00:00 Intro01:18 Jasmine’s first digital offer04:00 How her $197 course made $255K04:40 Why she built a membership06:22 The problem with traditional memberships08:28 Building Social Curator10:27 The creator economy after 202012:07 Why courses and memberships stopped working13:12 The hybrid offer16:40 How to price an offer20:02 Turning coaching into a scalable offer22:27 Who the offer is for24:28 The 90-day $10K offer26:30 The $4K Freedom Formula29:32 How to keep clients accountable33:50 Why asynchronous coaching works35:36 Scaling coaching to hundreds of clients39:25 How to market the offer44:01 Using webinars to sell47:13 Why long-form content is coming back50:04 Measuring content performance52:43 How Jasmine met Nathan53:41 How to get high-value clients55:29 Creating an offer people will pay for59:55 Finding the right audience1:00:49 Getting your messaging right1:04:26 Finding your customer's pain point1:06:10 Using DMs to build trust1:09:38 Building a personal brand1:11:48 Final thoughtsIf you enjoyed this episode, please like and subscribe, share it with your friends, and leave a review. I read every single one.Learn more about the podcast: https://nathanbarry.com/showFollow Nathan:Instagram: https://www.instagram.com/nathanbarryLinkedIn: https://www.linkedin.com/in/nathanbarryX: https://twitter.com/nathanbarryYouTube: https://www.youtube.com/@thenathanbarryshowWebsite: https://nathanbarry.comKit: https://kit.comFollow Jasmine:Instagram: https://www.instagram.com/jasminestarWebsite: https://www.jasminestar.comX: https://x.com/jasminestarLinkedIn: https://linkedin.com/in/jasmine-starYouTube: https://www.youtube.com/@officialjasminestarFeatured in this episode:Kit: https://www.kit.comSocial Curator: https://www.socialcurator.comHighlights:03:38 How Jasmine made $255,000 in five days12:07 Why courses are no longer enough17:31 How to find what people will actually pay for33:50 People already have the information36:15 Why Jasmine’s ROI guarantee isn't a money-back guarantee

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