86 | How I Doubled My Lead Conversion with Alex Dykes

Alex Dykes went from taking out personal loans to pay his bills to becoming a Chairman’s Club producer on pace for 202 loans this year.Hey there, Rainmakers!Alex Dykes is proof of what can happen when you get humble, get coached, and stop trying to figure everything out alone. After watching his production collapse to 52 units in 2023, Alex doubled down on himself—and completely rebuilt the way he serves clients and grows relationships.In this episode, Alex shares his YES Framework for finding possibilities where other lenders see dead ends. We break down the five client buckets that helped his team nearly double lead-to-funded conversion, plus how he uses that process to show real estate agents exactly why working with him makes them more money.This is professional mortgage advisorship in action: stay curious, explore every option, build systems that follow through, and never underestimate what one YES can become.Key InsightsStay curious before deciding a client can’t qualify.Give every lead a clear path and next step.Systemize follow-up so no opportunity gets lost.Track conversion, not just production.Your realtor value is helping more leads reach the closing table.PLUS! DM Alex for his realtor and buyer consultation presentations:Instagram: @AlexDykesLoansGuest LinksWebsite:https://branches.guildmortgage.com/va/arlington/alex-dykes-264-rmad.htmlInstagram:@AlexDykesLoansLinkedIn:https://www.linkedin.com/in/alexander-dykes/Are you ready to make it rain? Let’s do this!Submit a question: https://kprpwoltlbp.typeform.com/to/WC24kOIKTake my Sales Archetype Quiz: https://quiz.shaylagiffordcoaching.com/Nominate someone to be on the podcast: https://shaylagifford.com/podcast/Connect with Shayla:https://www.instagram.com/shaygiff/https://www.linkedin.com/in/shayla-gifford-3019396/Show Links:https://shaylagifford.com/https://shaylagifford.com/podcast/https://shaylagifford.com/catalyst/Guild Mortgage:https://www.guildmortgage.com/