Social Media Strategy for Authors with Dan Blank - #354

Matty Dalrymple talks with Dan Blank about SOCIAL MEDIA STRATEGY FOR AUTHORS, including why fragmented platforms need not mean the end of social media, how human stories stand out amid AI-generated content, why simple narratives and imperfect presentation can build trust, how writers can define core messages and learn directly from readers, when to reset an uninspiring feed, and why choosing one comfortable home base—especially a newsletter—creates room to experiment and learn what resonates. Interview video at https://www.youtube.com/@TheIndyAuthorPodcast/podcasts Show notes at https://theindyauthor.substack.com/ (subscribers get exclusive content) If you find the information in this episode useful, please consider supporting The Indy Author! https://substack.com/@mattydalrymple https://theindyauthor.substack.com/ https://www.patreon.com/theindyauthor https://www.buymeacoffee.com/mattydalrymple Dan Blank is the founder of WeGrowMedia, where he helps writers develop their author platforms, connect with readers, and launch their books. He is the author of the book Be the Gateway: A Practical Guide to Sharing Your Creative Work and Engaging an Audience. He has worked with thousands of writers, and amazing organizations who support creative people such as Penguin Random House, Sesame Workshop, Hachette Book Group, Writer's Digest, Library Journal, and many others. You can find Dan on at https://WeGrowMedia.com, his weekly newsletter at https://danblank.substack.com or on social media @DanBlank. Matty Dalrymple is the author of the Lizzy Ballard Thrillers, beginning with ROCK PAPER SCISSORS; the Ann Kinnear Suspense Novels, beginning with THE SENSE OF DEATH; and the Ann Kinnear Suspense Shorts. She is a member of International Thriller Writers and Sisters in Crime. More at mattydalrymple.com. Matty also writes, speaks, and consults on the writing craft and the publishing voyage, and shares what she's learned on THE INDY AUTHOR PODCAST. She writes nonfiction books for authors; her articles have appeared in Writer's Digest magazine; and she is a Partner Member of the Alliance of Independent Authors. More at theindyauthor.com. She also guides professionals in building their presence through a sideline or second act through her platform From Expertise to Authority. More at theindyauthor.com/authority.