The Heather Sager Show

244. Why I Don’t Cold Pitch (And How I Actually Book Stages)

July 10, 2025·39 min
Episode Description from the Publisher

Send us Fan Mail “Heather, how in the world do I book more stages?!" It’s the #1 most asked question I get from you all. You see the advice everywhere—research, send a million cold pitches, fill out every speaker application you can find. But what if that whole approach just feels…exhausting and not quite right for you? So what if you didn’t have to cold pitch… and could still land stages? Well, that was the question I set to answer for myself years ago when I realized that pitchi...

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