Phil Elwood | 'All The Worst Humans' Confessions of a Public Relations Operative

All The Worst Humans - Phil ElwoodMy Substack (Subscribe)Podcast Starter PacksOffshore Finance/Kleptocracy & Money LaunderingGeopolitics/Economics/Economic DevelopmentExplorers & AdventurersInvestigative Journalists“I deserved whatever the opposite of a Pulitzer is.”Phil Elwood is the author of All the Worst Humans, a confessional memoir from the dubious world of public relations.As a PR operative. He helped Qatar win the 2022 World Cup. He spun the release of the Lockerbie bomber into a “positive headline.” Had the Gaddafi family, the Assad regime and plenty more among his clients. Phil speaks with humility and incredible clarity about what he learned from that world. The moral grey zones, the craft behind the spin, and how media manipulation really works in practice.It’s a rare, honest window into an industry that prefers the shadows.How propaganda and PR actually get executed behind closed doorsThe mechanics of “first ink,” astroturfing, and reputation launderingThe moral compromises behind Qatar’s 2022 World Cup bidSportswashing, Liv Golf, and the new global game of influenceWhether the media is more easily manipulated than ever?Whether AI and independent creators can break the old PR machinery