
SPANISH LANGUAGE EPISODE EN: In this second episode of ChatCTV: Conectando Realidades, Héctor Rodríguez, ShowHeroes Head of Supply CTV, and Víctor Soldevilla, ShowHeroes Head of Strategy, dive deep into the evolving landscape of Connected TV. They discuss the technical challenges around standardization and metadata, the opportunities for incremental reach beyond traditional TV, and the innovations that are pushing the boundaries of CTV advertising. En este segundo episodio de ChatCTV: Conect...
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