The Creative Penn Podcast For Writers

How To Redesign Your Author Business For The Environment That Actually Exists, With Tracy Cooper-Posey

September 2, 2026·1h 1m
Episode Description from the Publisher

How can you redesign your author business for the publishing environment that actually exists, rather than the one you wish you had? And how do you decide which marketing efforts will still bring readers to your books in ten years' time? Tracy Cooper-Posey shares her solar sail theory after more than 25 years as an author. In the intro, reviving your backlist [The Indy Author]; AI as a medium [Tim O'Reilly]; How to Write, Publish, and Market Short Stories &#8211; Joanna Penn. ProWritingAid Storyteller sale: Thursday, 3rd September until September 13th 2026 — 25% off all annual licenses as well as Story Critique credits. Today's show is sponsored by ProWritingAid, writing and editing software that goes way beyond just grammar and typo checking. With its detailed reports on how to improve your writing and integration with writing software, ProWritingAid will help you improve your book&nbsp;before&nbsp;you send it to an editor, agent or publisher. Check it out for free or get 15% off the premium edition at&nbsp;www.ProWritingAid.com/joanna This show is also supported by my Patrons. Join my Community at&nbsp;Patreon.com/thecreativepenn&nbsp; Tracy Cooper-Posey is the multi-award-winning author of over 200 novels and works of nonfiction, science fiction, fantasy, romance, and historical fiction under three pen names. Her books for authors include The Indie Author Survival Guide and The Productive Indie Fiction Writer. You can listen above or on&nbsp;your favorite podcast app&nbsp;or read the notes and links below. Here are the highlights and the full transcript is below.&nbsp; Show Notes Learning to write again after chemo, one sentence at a time What enshittification means, and why it is the environment rather than you The hallmarks of an indie author business that persists over time The solar sail theory of long-term discoverability Why social media and paid ads have such a short half-life How to find and reduce the operational drag on your business You can find Tracy at ProductiveIndieFictionWriter.com or <a href="https://storiesrulepress.com/" targe

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