From Intake Bottleneck to Instant Estimates: CARSTAR Torcam's Tech Playbook

Welcome back to The Collision Vision, driven by Autobody News. I'm your host, Cole Strandberg. Today I'm joined by Sebastian Torres, a sharp family-business operator leading CARSTAR Torcam Group in Canada. When Sebastian took the reins, he challenged legacy habits and leaned into tech—adding Solera's photo-capture estimating and mobile inspection so customers can leave with an estimate in hand. The result? Faster intake, cleaner repair plans, better documentation, and a noticeable lift in profitability. We'll unpack the workflow changes at the front counter, the ROI math behind instant estimates, and—importantly—the leadership side: how to build the foundation for growth and know when the timing is right to scale across locations. Let's get into it. Links: https://www.linkedin.com/in/sebastian-torres-4ba591211/ storres@torcamcarstar.ca