We're Live w. Frank Danna | Viral Content Strategies, Creativity, and Love as a Business Strategy

We're Live w. Frank Danna | Viral Content Strategies, Creativity, and Love as a Business Strategy. Frank Danna is the Director of Culture and Seneca at Softway, where he oversees cultural initiatives and product development for Seneca. He's a seasoned storyteller with expertise in human behavior, video content, mobile apps, and design. Prior to Softway, he founded Parabox Creative, known for creating viral video content for top brands. Frank is also a coffee enthusiast, speaker at global conferences, and a multifaceted individual who enjoys photography, writing children's books, and strength training. He resides in Houston, Texas, with his wife and two children. Our conversation explores viral content strategies, creativity, and Love as a Business Strategy.