
In this episode of The Business Growth Advantage Podcast, we explore the rise of Service-as-Software, an emerging business model where AI-powered systems deliver outcomes instead of simply providing traditional software tools. Instead of charging customers for seats, features, or access, companies can increasingly monetize the work performed by intelligent software and AI agents. We examine how AI automation, agentic AI, SaaS disruption, outcome-based pricing, software economics, and digital services are changing the way companies build and scale recurring revenue. The discussion also explores why the traditional SaaS seat-based model may face pressure as AI systems become capable of performing entire workflows. You'll learn how Service-as-Software can reshape business growth, customer acquisition, pricing strategy, operational efficiency, recurring revenue, and competitive advantage—and what entrepreneurs and executives should consider when building the next generation of AI-native businesses.
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