Welcome back to the Beauty Biz Show! In this episode, Lashify founder and CEO Sahara Lotti joins Lori to talk about inventing the world's first DIY lash extension system and what it really takes to protect a one-of-a-kind innovation. Tune in to hear how Sahara built an entirely new lash-making process from scratch, why protecting your innovation matters, and what estheticians need to know about bringing Lashify into their treatment rooms. " Do everything yourself. Learn every aspect of your business yourself… Do not let other people know more about your business than you do, because you will set yourself up for failure." - Sahara Lotti Learn more about The Beauty Biz Show at https://loricrete.com/sahara-lotti-lashify
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