Free Daily Podcast Summary
The Art of Selling Online Courses: Daily Summaries Delivered
by John Ainsworth
The Art of Selling Online Courses is all about online courses. The goal of this podcast is to share winning strategies and secret hacks from top performers in the online course industry. We are interviewing successful business owners, asking them questions on how they got to the point where they are right now, and checking how their ideas can help you improve your online course!
Latest Episodes
The most recent episodes — sign up to get AI-powered summaries of each one.
- 2 days ago35 min
304 The Fastest Way to Sell Online Is Offline
Send us Fan Mail Add 30% to your revenue with order bumps in 3 simple steps 🏅 https://datadrivenmarketing.co/order-bumps Courtney once sold a Christmas tree on Facebook Marketplace. Eight months pregnant, dragging trees out of her photography studio, a stranger asked if she could learn photography. Courtney handed her a discount code, and walked away having sold a course. That story says everything about how she sells. Dominik sat down with Courtney, a professional family photographer in Au...
- 3 days ago55 min
303 Selling the Tool Is Easier Than Selling the Course
Send us Fan Mail 15 sales page elements you can't afford to miss - free checklist 📝 https://datadrivenmarketing.co/elements Julie Posluns started with a dog that lunged at children and bit skateboarders. That sent her back to university to study behavioral ecology. Then a black kitten turned up at her back door, started joining the dog training sessions, and Cat School was born. John sat down with Julie to trace the whole journey: from her first Instagram post about cat tricks catching fire...
- 3 days ago48 min
302 Course Income Isn't Passive (And That's Fine)
Send us Fan Mail Struggling with low conversions? Grab our FREE checklist of 15 must-have elements to optimize your sales pages! 👉🏼 https://datadrivenmarketing.co/elements Jessica Russo Scherr holds a Fulbright Award, teaches Visual Art at one of the best international schools in Frankfurt, and somehow alongside all of that has built a gel plate printmaking course business that took around 2,000 students through her courses after launching in November 2024. She had no idea what gel plate pri...
- 1 weeks ago37 min
301 You Can Make a Lot of Money by Just Breaking Even
Send us Fan Mail Add 30% to your revenue with order bumps in 3 simple steps 🏅 https://funnels.datadrivenmarketing.co/order-bump-blueprint Annelies Espeel spent over 20 years treating patients in Brussels as a Chinese medicine practitioner and acupuncturist. Then she built an online masterclass, started running Meta ads, and found herself breaking even almost immediately. No backend, no upsell, no guarantee on the page. Just a solid product and a funnel that was halfway there. In this episod...
- 1 weeks ago48 min
300 The Truth About Lifetime Updates (And Why You Should Stop)
Send us Fan Mail 15 sales page elements you can't afford to miss - free checklist 📝 https://datadrivenmarketing.co/elements Monica Froese built a multi-million dollar Pinterest ads course business, then shut it all down in a single conversation with her husband right after they signed the papers on their new house. That alone would make for a good episode. But Monica's story keeps going. After pivoting to Empowered Business and launching her Digital Shop Experience to what she describes as ...
- 1 weeks ago29 min
299 Growing an Email List From YouTube Before Black Friday
Send us Fan Mail 2-10x your email list size in just 3 steps 📩 https://datadrivenmarketing.co/guide Chandeep Chhabra left his job as an investment banking analyst in December 2013 with no backup plan and one idea: that he could sell his spreadsheet skills. Over a decade later, he runs Goodly, a business built around teaching Excel and Power BI to data professionals, with 137,000 YouTube subscribers, over 19 million views, corporate training clients, a consulting agency, and a bestselling book ...
- 1 weeks ago26 min
298 20 Years of Neuroscience, Packed Into a $44 Course
Send us Fan Mail Grow your course revenue up to 30% in 7 days - no paid ads, no sales calls 📈https://datadrivenmarketing.co/roadmap Stefanie Faye spent close to 20 years translating brain science for coaches, therapists, and leaders. She has done research at NYU, worked with Google, Stanford, MIT, and the FBI, and built a 25,000-person email list. This year, she made what she calls the best business decision of her career: packaging 20 years of expertise into a $44 micro-course. Dominik sat...
- 2 weeks ago38 min
297 Why I Left Udemy to Build My Own Course Empire
Send us Fan Mail Struggling with low conversions? Grab our FREE checklist of 15 must-have elements to optimize your sales pages! 👉🏼 https://datadrivenmarketing.co/elements John Bura started making mobile games during the 2008 financial crisis. Then everyone he met kept asking him the same question: how do you build an app? So in 2011 he made a course on Udemy, teaching people to make HTML5 games without coding. That course took off, and he never really stopped. Fourteen years later, John ru...
About The Art of Selling Online Courses
The Art of Selling Online Courses is all about online courses. The goal of this podcast is to share winning strategies and secret hacks from top performers in the online course industry. We are interviewing successful business owners, asking them questions on how they got to the point where they are right now, and checking how their ideas can help you improve your online course!
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