TA
The Art of Sales with Art Sobczak

324 Why Most Salespeople Hear But Don't Listen—and the 2-Second Fix

November 24, 2025·11 min
Episode Description from the Publisher

Think you're a good listener? Try this: Can you remember the exact words your last prospect used to describe their biggest problem? If not, you weren't listening—you were waiting to talk. In this episode, Art reveals the Two P's framework (Purpose and Pause) that will transform how you show up on sales calls. Learn the 2-second technique that gets prospects to reveal what they really mean, not just what they're supposed to say. Resource mentioned: Art's coaching and training app: http://Studio.com/Art

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