
Send us Fan Mail You're six months into the year. Do you actually know what's working in your sales process — and what you quietly stopped doing back in February? Bill and Bryan borrow a trick from football coaches: self-scouting. Before the next game, coaches review their own film to find what their team does well (so they can do more of it) and what they do poorly (so the other team can't exploit it). Bill and Bryan apply that same exercise to your sales year — build a 20-point scorecard, g...
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20 Years In — Our Honest Regrets

How to Sell Something the Market Isn't Ready For

It's Not a Skill Problem, It's an Identity Problem

Stop Blaming Price: Positioning Is Your Problem
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