3. On the Map

Before Mark could streak the Super Bowl, both streaking and the Super Bowl had to become what they are.Streaking has a history. The Super Bowl has a history. And host Rich Hall? Well he has a history too, which might explain a few things.Rich Hall pulls apart the rise and fall of streaking in 1970s America - a cultural flash in the pan that somehow never quite died. Then, the evolution of the Super Bowl from a simple championship game into a global spectacle of music, money, and over-the-top showmanship.Jim Steeg, the man who ran the event for 26 years, explains how half-time transformed from a small-time, marching-band interval into a billion-dollar pop extravaganza.Meanwhile, Mark brings his act home. A charity streak at the Merseyside Derby is just a warm-up for the moment that truly makes him famous: crashing Fred’s floating weather map live on national television. Overnight, Britain knows exactly who he is.Archive: Famous for Fifteen Minutes, BBC Radio 4.Presented by Rich Hall Produced and written by Elle Scott Production co-ordinator: Juliette Harvey. Production manager: Debbie Waddell. Development Executive: Emma Shaw. Production Executive: Ian Taitt Sound Design and Composition: Julian Corrie Executive Producer: Georgia Catt Assistant Commissioner: Rob Green Commissioning Executive: Stevie MiddletonA BBC Studios Production for BBC Radio 5 Live and BBC Sounds.