John Hayes, Former Amex CMO + Advertising Hall of Famer

John Hayes is the former Chief Marketing Officer of American Express, a longtime leader at advertising agencies, and a recent inductee into the Advertising Hall of Fame.John joins the podcast to talk about the lessons he learned from Amex CEO Ken Chenault, how Walt Disney's dissatisfaction that his animated films were trapped on screen shaped his own belief in experiential marketing, the near-disaster behind an important card launch early in his CMO tenure, and why he believes only two things actually predict a career that lasts: curiosity and persistence.John and Jordan also discuss John’s early dream of becoming a radio DJ, the cross-country drive to Los Angeles right after college that led him into advertising instead, and what he’s up to these days (spoiler: he’s a little bit marketing, a little bit rock n’ roll).