You Don't Have to Choose | SOVEREIGN Magazine Podcast with Chris Melville

In this episode of the SOVEREIGN Magazine® Podcast, Nicole George reconnects with Chris Melville, SOVEREIGN Magazine®'s In-House Coach to explore the May New Moon issue theme of Seeking Material Things and Chris’s message that women in service-based businesses don’t have to choose purpose over pleasure. Chris challenges undercharging and the belief that helping people means sacrificing financial comfort, emphasizing that charging appropriately supports wellbeing, attracts committed clients, and creates capacity for free or low-cost service. She discusses worthiness, ethical boundaries around affordability (including not pushing clients into debt), and a practical decision-making framework for investments like hiring a VA to free time for revenue-generating work. For early-stage entrepreneurs, Chris recommends defining the desired lifestyle, keeping startup costs low, paying yourself first, building a small buffer, and saving “fun tokens” to connect income with meaningful enjoyment.00:00 Content Warning01:06 Meet Coach Chris01:52 Purpose and Pleasure03:59 Pricing and Worthiness06:26 Investing to Grow08:26 Avoiding Burnout09:37 Claiming Your Lifestyle12:22 Pay Yourself First13:12 Fun Tokens Mindset17:00 Wrap Up and Next TimeConnect with Chris MelvilleEmailInstagramChris's Private Coaching CommunityProducer’s credits:Nicole George - Podcast Host | CEO/Founder SOVEREIGN Magazine® | Editor-in-Chief Ariane Lim - Podcast Producer + EngineerSara Wagle - Audio Efficiency & Flow ManagerLatest Issue: Click here Become a Columnist: learn more here.Connect with Us:InstagramFacebookLinkedInSubstackYouTubeThreads