Self-Publishing a Book in German, with Orna Ross and Skye MacKinnon

Germany is the third-largest book market in the world, and unlike the English-language market, it is not yet saturated. Skye MacKinnon has turned her second publishing language into her bestselling one across three pen names and more than seventy translated titles. In this conversation about the newly released second edition of her book, Self-Publishing in German, she tells indie authors how to decide which of their books to translate first, where AI earns its keep and where it quietly ruins things, and how on earth you market a book in a language you don't speak. Show Notes Skye MacKinnon's store Skye's author resources page Sponsor Our Creative Self-Publishing stream is brought to you by Orna Ross's Go Creative! program—helping authors harness the power of creative flow in writing and publishing. About the Host Orna Ross launched the Alliance of Independent Authors at the London Book Fair in 2012. Her work for ALLi has seen her named as one of The Bookseller's "100 top people in publishing". She also publishes poetry, fiction, and nonfiction and is greatly excited by the democratizing, empowering potential of author-publishing. For more information about Orna, visit her website. About the Guest Skye MacKinnon is a USA Today bestselling author, self-publishing educator, and translation expert who has published more than ninety books across multiple pen names and genres. A former journalist and science communicator, she is known throughout the indie author community for her work on wide publishing, foreign-language translations, and international book marketing. Through her books, coaching, and leadership in the Wide for the Win community, she helps authors expand their reach beyond the English-language market, drawing on her own experience publishing more than seventy translated titles in German.