Romantasy Readers

From Indie Author to #1 NYT Best Seller! Sheila Masteron and the Poison Daughter

September 15, 2026·1h 48m
Episode Description from the Publisher

BookTok made her book go viral… and then traditional publishing came knocking.This week, we’re joined by Sheila Masterson, bestselling author of the dark romance sensation The Poison Daughter, to talk about the whirlwind journey from indie publishing to breakout success.We talk about what it actually feels like when your book takes off, the realities of going from indie to traditional publishing, the highs and surprises of the process, and what happens when the story you created starts becoming much bigger than you ever expected.Plus: The story behind The Poison DaughterHow BookTok and Bookstagram helped propel the bookGoing from indie author to traditional publishingThe whirlwind of getting signedWhat surprised Sheila most about the publishing worldWhat comes nextAnd… could The Poison Daughter be making it's way to Hulu?Whether you already love The Poison Daughter, found Sheila through BookTok, or you’re fascinated by what happens when an indie book suddenly catches fire, this conversation is such a fun look behind the curtain.And, truly, Sheila is an absolute delight. ❤️

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