Real Estate Coaching Radio

Listing Agents: The Seller Communication Plan That Keeps Listings Alive

September 17, 2026·30 min
Episode Description from the Publisher

Most listings don't fall apart overnight. The seller relationship usually starts breaking long before the listing expires. In this episode, Tim and Julie Harris explain why consistent seller communication is one of the most important skills a listing agent can develop. They break down what happens when agents disappear after the listing presentation, why sellers begin resisting price conversations, and how proactive communication can prevent objections before they ever surface. You'll learn how to explain slow showing activity, use absorption rate and competing inventory to educate sellers, reposition a listing without making every conversation about lowering the price, and stay ahead of the questions sellers are likely to ask throughout the listing. You'll also hear how Tim and Julie used these same principles while prospecting expired listings, why some agents consistently kept sellers even after long market times, and why a structured 180-Day Seller Communication Plan can help real estate agents lead the transaction instead of avoiding uncomfortable conversations. Free training: HarrisRealEstateDaily.comCoaching: PremierCoaching.comJoin eXp + Libertas: WhyLibertas.com/HarrisText Tim Direct: 512-758-0206Opinions are my own and not the views of eXp Realty.

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