Product Market Fitness

Left Nike. Built Community. No Regrets.

June 26, 2025·58 min
Episode Description from the Publisher

Jantzen Raymond has done what a lot of people dream about — he’s built a career in sports.But not as an athlete.Jantzen started his sports career at Nike, worked his way into a full-time role, made a leap to the NCAA, and is now at NoCap Sports — a startup connecting athletes and brands.What stands out is not just the impressive resume — it’s how he did it.Quietly. Strategically. Without cutting corners. And while prioritizing personal fitness.In this conversation, we talk about:* The real behind-the-scenes of working at Nike* What it’s like to switch from a big brand to a lean startup* His personal fitness evolution from college basketball to Crossfit to HYROX* Why he prioritizes people over platforms in business & fitness* How he’s stayed grounded while working at the top of the sports worldWhether you’re trying to build a meaningful career or navigate a high-performance life, this one delivers.Timestamps:(00:00) – Intro to Jantzen(02:10) – Jantzen’s path from Nike internship to full-time(07:12) – What working at Nike actually looked like(12:46) – Jumping from Nike to the NCAA(18:33) – Why NoCap Sports felt like the right next move(25:02) – How Jantzen thinks about startup life vs corporate(30:49) – Advice for people breaking into the sports business(35:25) – The role of relationships and “people bets”(41:03) – His personal evolution in fitness post-basketball(47:00) – The disciplines that keep him grounded(51:20) – What’s next for NoCap and Jantzen’s growthOn shared sufferingHow Jantzen lost 45 pounds. The importance of having a community to help you reach your goals. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.productmarket.fitness

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