29 - Building Products for the Checkout Line — with Jacqueline Sigler, Senior Product Manager, Point of Sale and Payments, at GoDaddy

Jacqueline Sigler, Senior Product Manager, Point of Sale and Payments, of GoDaddy, joins us to share her journey from finance to product management. Jacqueline highlights the unique challenges of building point-of-sale (POS) systems that blend physical hardware, digital software and real-world human interactions. She explains the importance of balancing innovation with reliability in payment systems, emphasizing the need to consider diverse user perspectives, from small business owners to end customers.We discuss:- The journey from finance to product management.- The complexities of designing for both hardware and software in POS systems.- Building trust and reliability in payment experiences.- Lessons learned from working with small business owners.- Balancing speed, precision and customer expectations in software updates.- How AI and emerging technologies are shaping the future of POS systems.Jacqueline says, “When you're working through payments, you have to ensure that everything is stable from a payment's availability, acceptance, privacy, security and so forth. So your day-to-day can be intense and fast-moving, but what actually happens on the release side tends to be intentionally and meaningfully slower, comparatively.”  Resources Mentioned:Jacqueline Siglerhttps://www.linkedin.com/in/jnsigler-1/GoDaddy | LinkedInhttps://www.linkedin.com/company/godaddy/GoDaddy | Websitehttps://www.godaddy.com/This episode is brought to you by Majestyk AppsWe imagine, design and build digital products. With clients like Chevrolet, Audiomack, IBM, Barefoot and more, you can be sure you are in good hands. Reach out to us at MajestykApps.com Please leave a 5-star reviewIf you enjoyed today’s show, please leave a 5-star review. For more information and links to all of the resources mentioned in today’s episode, visit ProductBuildersPodcast.com#DigitalProduct #Hiring #Apps