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by The Pool & Hot Tub Alliance
The Pool Professionals Podcast is an ongoing series produced by the Pool & Hot Tub Alliance, where Pool & Hot Tub Professionals discuss important topics and trends related to their business.
The most recent episodes — sign up to get AI-powered summaries of each one.
How can the ancient principles of feng shui influence modern pool and outdoor living design? In this episode of the Pool Professionals Podcast, host Brian Van Bower welcomes Feng Shui Master Teacher Simona Mainini, Dr. Arch., to explore the powerful relationship between water, energy, architecture, and wellness. Simona shares how the strategic placement, movement, and balance of water features can influence a space, why feng shui is never a one-size-fits-all approach, and how pool designers can incorporate these principles into their projects. From common design misconceptions to the growing demand for wellness-focused environments, this conversation offers a fresh perspective on creating outdoor spaces that are as intentional as they are beautiful.
Brian Van Bower welcomes Scott Webb, Executive Editor of AQUA Magazine, for a wide-ranging conversation about the past, present, and future of the pool and hot tub industry. Scott reflects on the industry's biggest advancements, including energy efficiency, unified leadership, and evolving design practices, while sharing his perspective on emerging technologies like artificial intelligence and their potential to reshape how businesses operate. The discussion also explores workforce development, industry collaboration, and why passion, education, and continuous improvement remain the foundation of long-term success.
Your team is your biggest competitive advantage. Brian sits down with leading industry expert Seth Ewing, PHTA Senior Director, Member Programs and Services, to discuss practical, field-tested strategies for overcoming labor shortages. Discover how to create clear career pathways, modernize your hiring process, retain top talent through shoulder seasons, and build a positive culture that drives long-term success.
Brian Van Bower sits down with Robert Blanda, Master CBP, CSP, and CPO, president of Mill Bergen Pools, to discuss his journey in the pool industry, the value of continuous education, and the importance of getting involved with industry associations. Bob shares how his company has built a reputation for tackling highly specialized projects, from rooftop pools and indoor aquatic facilities to complex urban installations in New York City, while emphasizing teamwork, career development, and creating clear growth pathways for employees. The conversation also explores the power of collaboration, mentorship, and lifelong learning in building a successful business and strengthening the pool and hot tub industry.
Brian Van Bower sits down with Evan Baard, Master CBP, Senior Landscape Designer and Sales Consultant at Gib-San Pool & Landscape Creations, to discuss how a holistic approach to outdoor living can transform both client experiences and business success. Evan shares how his background in architecture, landscape design, and GENESIS® education has shaped his design philosophy, emphasizing the importance of creating complete outdoor environments rather than simply selling pools. The conversation explores charging for design services, leveraging technology like 3D renderings and AI to improve client communication, maintaining quality through proven systems, and building trust through transparency.
In this episode of the Pool Professionals Podcast, Neil Tarallo, Senior Lecturer at Cornell University and author of The Purposeful Leader, shares practical strategies for growing a stronger pool and spa business. From understanding what truly motivates customers and crafting more effective sales messages to leveraging AI as a business tool and measuring success beyond sales alone, Neil offers actionable insights that can help business owners improve customer relationships, create new opportunities, and drive long-term growth. He also previews the interactive workshops he'll be leading at the upcoming PHTA and GENESIS® MasterMind Summit.
Brian Van Bower sits down with Jeanne Mendelson, Vice President of Education at PHTA, to discuss the evolution of professional education in the pool, spa, and hot tub industry and why investing in leadership and lifelong learning has never been more important. Jeanne shares insights on the growth of GENESIS® education, certification pathways, and the industry's increasing commitment to professionalism, while also providing a preview of the 2026 MasterMind Summit in Phoenix, Arizona. From business-focused presentations and interactive roundtables to networking opportunities and leadership development, this conversation highlights why MasterMind Summit has become a must-attend event for business owners, executives, builders, designers, and service professionals looking to grow their businesses and connect with the industry's top minds.
Sam Pizzo, owner of Avree Custom Pools, shares his journey from designer to leading one of the nation's fastest-growing pool companies. He discusses how the Houston market has evolved, from rising project values to navigating challenging soil conditions and new regulations, while also highlighting the importance of structural engineering and thoughtful planning. Sam dives into the company's shift from referral-based growth to a more balanced marketing strategy that includes social media and digital advertising, and emphasizes the role of customer feedback in continuous improvement. He also shares insights on scaling a business, investing in education like GENESIS®, and expanding into full outdoor living projects, all while maintaining strong processes and a customer-first mindset.
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