Atomic Entertainment Co-Founder Jerry Kolber on Designing Profitable Family Podcasts

Jerry Kolber is the Emmy-nominated producer behind Nat Geo’s Brain Games and Netflix’s Brainchild, and co-creator and host of family podcast Who Smarted? through his company Atomic Entertainment. We discuss his shift from educational TV to family podcasting, why he believes this is the “Story Age” for brands and creators, and Atomic Entertainment’s emphasis on paid growth, specifically buying Facebook ads. Jerry also explores the massive success of Who Smarted?, which engages both parents and children while monetizing and staying COPPA compliant. You can find Jerry on LinkedIn or at atomicentertainment.com. I’m on all the socials @JeffUmbro The Podglomerate offers production, distribution, and monetization services for dozens of new and industry-leading podcasts. Whether you’re just beginning or a seasoned podcaster, we offer what you need. To find more about The Podglomerate:– Show Page and Transcript: https://listen.podglomerate.com/show/podcast-perspectives– YouTube: https://www.youtube.com/@Podglomeratepods– Email: listen@thepodglomerate.com– LinkedIn: https://www.linkedin.com/company/podglomerate– Twitter: @podglomerate– Instagram: @podglomeratepods Learn more about your ad choices. Visit megaphone.fm/adchoices