Free Daily Podcast Summary
Plot Your Content: The next chapter for your marketing and business: Daily Summaries Delivered
by Rebecca Stanisic
If you’re a solopreneur or small business owner who’s overthinking every Instagram post, constantly wondering what to create next, wish you were off social media more, and feeling exhausted by how much space marketing takes up in your life, you’re in the right place.Even if you’ve been creating content for years and technically know what to post, showing up consistently can still feel like a struggle. You’re tired, frustrated, and you’d rather sit down with your favourite book or romcom than spend countless hours online worrying about reach and algorithms.This podcast is going to help you write a new story so you can fall back in love with your business and rethink your whole approach to your content.Together, we’ll turn the page on overthinking your marketing, posting without capacity, and creating without clarity. Welcome to Plot Your Content, a podcast dedicated to helping solopreneurs and small business owners build sustainable, intentional content
Latest Episodes
The most recent episodes — sign up to get AI-powered summaries of each one.
- 1 weeks ago10 min
Episode 62: High Vibe Women Recap, and in-person events
I was at the October High Vibe Women event in Hamilton and once again came away with the reminder that connection, in-person, when possible, can't be beat. I'm also inspired to take the next steps for my business. Here's the recapFuture events are happening: https://www.highvibewomen.ca/march-2027-eventJoin my newsletter for other Canadian Entrepreneur Events too
- 3 weeks ago7 min
Episode 61: Blogging and the C.A.R method for all content
I think small business owners create too much content or feel like they have to be creating more which leads to feeling overwhelmed. It's one of the reasons I love blogging so much and why I think a blog fits into most content strategies. You create once, and reuse often. In this episode, I teach the C.A.R. method of content that applies to all content for entrepreneurs and small business owners, but works very well with blogging. For details about my upcoming Blogging Workshop on October 15, go here: https://rebeccastanisic.thrivecart.com/blog-workshop/
- Sep 8, 20268 min
Episode 60: Is time always the issue when it comes to marketing and content creation?
After reviewing my July Instagram insights, I had a revelation. I hadn't been posting much and yet I had more time in July than usual. It started to make me ask if time really is to blame when it comes to content lulls or times when we're not posting. Yes, time is a factor because the capacity to be able to sit down, edit, record, write, craft, get into Canva, login, can be tough some days. BAnd at other times, when we have deadlines or are limited, we can create more content or cross marketing off our to-do list with more ease. In this episode, I share what takeaways I have from the summer and how I'm going into the Fall with my own content strategy and what it can mean for yours. For more information about content planning, visit rebeccastanisic.com
- Aug 5, 202615 min
Episode 59: I hate genAI, but maybe you don't. Let's chat about it.
It's no secret that I don't love generative AI. As a creative, it's theft and is highly problematic.But I'm an entrepreneur and recognize that there are many people embracing it. In this episode, I want to share some thoughts and reflections about why small business owners should step away from the genAI and consider how important the process of content creation is in developing brand voice.Chat with me on Instagram @bitofmomsenseBook a One-Hour Content Spark intensive and get clear on what content to create next: Book hereSign up for my newsletterSave 30%: On-Demand Content Foundations Workshopfind out more at www.rebeccastanisic.comWould you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.
- Jul 8, 20268 min
Episode 58 planning content in the summer slowing down but not stopping your marketing
If you are feeling overwhelmed about content marketing in the summer for your business, while you are busy with the kids or planning vacations or just enjoying some down time, this episode is for you. I take you behind the scenes to how I plan my summer content. While I'm still working, I am reducing my online time and yet every piece of content is intentionally created and shared with next month and next quarter in mind. Because I use a goal-oriented planning method, and my 3-1-1 content planning framework, I can easily decide what to share, why and when. Listen in for some ideas that you can apply in your own business! Chat with me on Instagram @bitofmomsenseBook a One-Hour Content Spark intensive and get clear on what content to create next: Book hereSign up for my newsletterSave 30%: On-Demand Content Foundations Workshopfind out more at www.rebeccastanisic.comWould you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.
- Jun 16, 20269 min
episode 57: How to audit your content - 3 places to look and update ASAP
There are some simple shifts you can make to your own content that will have an impact. Here are 3 places small business owners and solopreneurs can audit and edit in your content - and some may surprise you. This includes your website and social media accounts. Listen in and take action! Chat with me on Instagram @bitofmomsenseBook a One-Hour Content Spark intensive and get clear on what content to create next: Book hereSign up for my newsletterSave 30%: On-Demand Content Foundations Workshopfind out more at www.rebeccastanisic.comWould you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.
- Jun 4, 202613 min
Episode 56: Content Creation for Brick and Mortar/Market/Product businesses
If you have a main street storefront, are a brick and mortar, have products, or attend markets to sell your goods, you may find that business and content advice online is usually aimed at service based businesses.In this episode, I am sharing tips to create content as a brick and mortar store or for your product based business.I started my social media management career going into local stores to help them with their social posting, newsletters, blogs and more. Here are a few reminders that can help since it's hard to navigate advice online.As always, I encourage you to ask questions via Instagram or email, and sign up for my newsletter to keep getting content tips!Chat with me on Instagram @bitofmomsenseBook a One-Hour Content Spark intensive and get clear on what content to create next: Book hereSign up for my newsletterSave 30%: On-Demand Content Foundations Workshopfind out more at www.rebeccastanisic.comWould you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.
- May 21, 20266 min
Episode 55: The secret to your DMs on Instagram as a small business owner
If you DM people does it increase reach? The head of Instagram says no. BUT that doesn't mean DMs aren't a crucial part to your marketing plan. It's the ONE area I recommend people hang out when they are short on time. In this episode, I share why relationship marketing thrives in DMs, what it means for your Instagram use, and what to focus on. Chat with me on Instagram @bitofmomsenseBook a One-Hour Content Spark intensive and get clear on what content to create next: Book hereSign up for my newsletterSave 30%: On-Demand Content Foundations Workshopfind out more at www.rebeccastanisic.comWould you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.
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About Plot Your Content: The next chapter for your marketing and business
If you’re a solopreneur or small business owner who’s overthinking every Instagram post, constantly wondering what to create next, wish you were off social media more, and feeling exhausted by how much space marketing takes up in your life, you’re in the right place.Even if you’ve been creating content for years and technically know what to post, showing up consistently can still feel like a struggle. You’re tired, frustrated, and you’d rather sit down with your favourite book or romcom than spend countless hours online worrying about reach and algorithms.This podcast is going to help you write a new story so you can fall back in love with your business and rethink your whole approach to your content.Together, we’ll turn the page on overthinking your marketing, posting without capacity, and creating without clarity. Welcome to Plot Your Content, a podcast dedicated to helping solopreneurs and small business owners build sustainable, intentional content
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