Good messaging used to be enough. In 2026? You need messaging that actually sounds like you, calls in the right people, and makes your audience immediately feel seen. In this episode: 0:00 Why “good enough” messaging stopped working in 2026 4:58 The problem with vague messaging like “overwhelmed” 9:49 Why specific messaging attracts better-fit clients 12:21 Jen’s MVP framework: Messaging, Voice, and Positioning 26:09 Why constant how-to content is hurting your marketing We also kept the conve...
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