Pickup Truck +SUV Talk

The Biggest Expansion in Pickup Truck Plus SUV Talk History

July 1, 2026·8 min
Episode Description from the Publisher

Send us Fan Mail After 10 years of building Pickup Truck Plus SUV Talk, it's time for the biggest expansion in our company's history. In this episode, I share the story behind the launch of We Talk Cars—why I decided to expand beyond trucks, what we've learned from listening to our audience, and how that feedback shaped an entirely new automotive media outlet. I also explain how Pickup Truck Plus SUV Talk and We Talk Cars will work together, why we're doubling down on reliability reporting, b...

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