On with Kara Swisher

Create or Destroy: Reimagining Marketing with Seth Matlins

June 18, 2026·54 min·6-min readinterviewpolitics
Podzilla Summary (6 min)
TLDR
The American brand has been deeply devalued by recent political leadership, particularly under Donald Trump, but David Axelrod argues it remains repairable through a return to unifying values, authentic storytelling, and a rejection of divisive algorithms. Political campaigns, like busine

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Guest

D

David Axelrod

interview on On with Kara Swisher

Mentions

Books, people, and resources mentioned in this episode.

People

David AxelrodSeth MatlinsBarack ObamaHillary ClintonSteve JobsTom Vilsack

Books

The Selling of the Presidentby Joe McGinnis

Companies

CNN

Topics

BrandingDemocracyForeign PolicyLeadershipPolitical News

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