Peter Copping on the Future of Lanvin and the Art of the Heritage Brand

How do you revitalize a 135-year-old fashion legacy? In this episode of On Creativity, SCAD President Paula Wallace speaks with Peter Copping, the newly appointed Artistic Director of Lanvin. Renowned for his romantic silhouettes and mastery of savoir-faire, Copping is tasked with writing the next chapter for France’s oldest continually operating couture house. Recorded during SCADstyle 2025, where he received the SCAD Étoile Award, Peter reflects on his extraordinary career path. We discuss his decade working alongside Marc Jacobs at Louis Vuitton, his leadership at Nina Ricci, and his time succeeding the legendary Oscar de la Renta. Peter also pulls back the curtain on his recent work at Balenciaga, where he directed the reintroduction of their iconic Haute Couture collection. Key Highlights: The Lanvin Vision: Peter’s creative strategy for returning Lanvin to the global spotlight. The Mentorship of Legends: Lessons learned from working with Marc Jacobs and Oscar de la Renta. Reviving Haute Couture: Behind-the-scenes of the Balenciaga couture relaunch. Advice for Future Designers: Why design history is the most important tool for modern creatives.