Free Daily Podcast Summary
Novel Marketing: Daily Summaries Delivered
by Thomas Umstattd Jr.
The longest-running book marketing podcast in the world. This is the show for writers who want to build their platform, sell more books, and change the world with writing worth talking about. Whether you self publish or are with a traditional house, this podcast will make book promotion fun and easy. Thomas Umstattd Jr. interviews publishers, indie authors, and bestselling traditional authors about how to get published and sell more books.
Latest Episodes
The most recent episodes — sign up to get AI-powered summaries of each one.
- 6 days ago32 min
How to Turn Readers Into Collectors Using the Diderot Effect (Marketing Psychology)
Little Golden Books have sold billions of copies with almost no advertising. You might guess it's the cute animals or the cheap price. But plenty of books try that and fail. The real reason is a piece of marketing psychology so powerful it works on babies who can't read yet. It works even better on adults. It's called the Diderot Effect, and most authors have never heard of it. In this week's episode of Novel Marketing, you'll discover: The one detail on the back of a Little Golden Book that ...
- 1 weeks ago1h 2m
Is Curios the Shopify Killer for Authors?
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- 3 weeks ago50 min
The 5 Kinds of Author Kickstarter Campaigns
Most authors know only one kind of Kickstarter campaign, and for many of them, it isn't the best one. This week on Novel Marketing, you’ll hear from Russell Nohelty, a USA Today bestselling author of over 70 books who has run dozens of successful Kickstarter campaigns. Russell wrote the book on the subject, How to Launch Your Book on Kickstarter, and he didn't hold back, even when he disagreed with me. In this week’s episode, you’ll learn Five different types of Kickstarter campaigns you can ...
- Oct 7, 20261h 6m
Your AI Is Lying About Your Book
The chatbot told him his manuscript was brilliant. The humans gave his manuscript a C. That's what happened to one author who trusted AI as his editor. If you use AI to help with your editing, it's probably lying to you too, and not just once in a while. In this week’s episode, I talked with Matthew Bowman, a freelance science fiction and fantasy editor who has worked with authors for 16 years and runs the Novel Ninja blog. Matthew helped me develop many of the anti-flattery techniques behind...
- Sep 30, 20261h 4m
How to Relaunch Your Book
Your book may not be dead. As Miracle Max would say, it might only be mostly dead. A book that flopped three years ago could sell better today than it did on launch day, but only if you fix what actually broke. This week, I talked with Julie Broad, founder of Book Launchers and host of BookLaunchers.TV. Julie is a #1 Amazon bestselling author, and her team has helped more than 400 authors write, publish, and market their books. When her clients publish second editions, her team moves their re...
- Sep 23, 202650 min
How to Write Short Stories with Joanna Penn
The slowest way to write a novel is to start writing a novel. It sounds backward, but it’s not. In this week’s episode, you’ll hear from Joanna Penn of The Creative Penn. She’s spent years exploring short fiction as both craft practice and creative outlet, and she pushed back a bit on my claim about the slowest way to write a novel. You’ll learn What Joanna considers the main benefit of short storiesWhere and how she comes up with ideas for short stories (and novels)An unconventional way to s...
- Sep 16, 202645 min
Should You Leave Kindle Unlimited in 2026? The Math May Surprise You
Authors on KDP Select get access to $700 million a year in the Kindle Unlimited fund. One login, one dashboard, one algorithm, one company to deal with. But that same company won't let you talk to a human with authority when something goes wrong, and it runs an algorithm that can end your career without telling you why. So which is it? More money, or more freedom? In this week's episode, you’ll hear from Kris Austin, CEO and co-founder of Draft2Digital, to figure out the real answer, and it i...
- Sep 3, 202625 min
Get More Time to Write by Using a Grok Bot
Authors have historically lamented all the administrative, technological, and marketing tasks that go along with being a writer. How many times have you sighed and said, “But I just want to write!” We have just gone through a massive transition in how authors use AI. You can now have AI agents do tasks for you, which means you can delegate all your non-writing tasks to a bot. You tell the bot what to do, and it does it! It might sound like magic, but in today’s episode, I’m going to sh...
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About Novel Marketing
The longest-running book marketing podcast in the world. This is the show for writers who want to build their platform, sell more books, and change the world with writing worth talking about. Whether you self publish or are with a traditional house, this podcast will make book promotion fun and easy. Thomas Umstattd Jr. interviews publishers, indie authors, and bestselling traditional authors about how to get published and sell more books.
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Frequently Asked Questions
What is Podzilla's Novel Marketing daily summary?
It's a free AI-powered email that summarizes new episodes of Novel Marketing as soon as they're published. You get the key takeaways, notable quotes, and links & mentions — all in a quick read.
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When a new episode drops, our AI transcribes and analyzes it, then generates a personalized summary tailored to your interests and profession. It's delivered to your inbox every morning.
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What topics does Novel Marketing cover?
Novel Marketing covers topics including Business, Arts, Books, Marketing. Our AI identifies the specific themes in each episode and highlights what matters most to you.
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