Franchise Expert Reveals How Franchising Really Works | Cliff Nonnenmacher

Most people think buying a franchise means buying a business. It doesn't - and the gap between those two things is where most franchisees lose money. Cliff Nonnenmacher has spent 25 years and owned 12 different franchise brands, and in this episode he pulls back the curtain on how the industry actually operates - from why you can never truly own a Chick-fil-A, to why food franchises carry some of the worst margins in the business, to what really happens when a franchisor decides to take a lo...