
Denise Cruz shares how she pivoted after Google's Helpful Content Update wiped out her travel blog traffic and income, forcing her to rethink her entire business. In this interview, she breaks down how she went from earning about $6,000 a month from blogging to building a travel advisor business that grew to nearly $2 million in commissionable sales in just a few years. She also explains the systems, sales funnel, client referrals, and EEAT-driven strategy that helped her gain traction fast with a service-based website. It's an inspiring and practical conversation for anyone wondering how to turn niche expertise into a more resilient business. Sponsor: Quiet LightGet a free, confidential valuation at https://quietlight.com/! Links & Resources Learn more about Denise: https://denise.travel/ Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative
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