Niche Pursuits Podcast: Find Your Next "Niche" Business Idea!

How Chad Howard Built a $4.5 Million Porta Potty Business in Less Than Two Years

July 22, 2026·50 min
Episode Description from the Publisher

Chad Howard left a 10-year corporate career at Procter & Gamble to build Halftime Rentals, a porta-potty business now on pace to reach $4.5 million in annual revenue. In this episode, he shares how he raised money, went all in from day one, and used a major Hurricane Helene response to accelerate growth.   We also talk about Google reviews, 24/7 emergency service, customer service, driver incentives, and why "boring" businesses can be so profitable. Chad's story is packed with lessons on speed, risk, and how to build a serious service business fast.     Sponsor: Quiet Light Get a free, confidential valuation at https://quietlight.com/!     Links & Resources Learn more about Halftime Rentals - https://halftimerentals.com/ Connect with Chad - https://www.linkedin.com/in/chad-howard-b655b82b/      Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter  Want a Faster and Easier Way to Build Internal Links?  Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper  Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative

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