
What if the most powerful tool in your book marketing strategy isn't social media — it's your local library? In the debut episode of The Publishing Playbook, host Sarah Russo of Page One Media sits down with publishing veteran Erin Cox to unpack one of the industry's most overlooked opportunities: libraries. With a career spanning publicity at Scribner and HarperCollins, agenting, and her current role as publisher of Publishing Perspectives and co-founder of Words and Money, Erin brings rare, 360-degree expertise to the conversation. Together, Sarah and Erin break down how libraries actually buy books, why they're a powerful (and underutilized) marketing channel for authors, and the misconceptions that are costing publishers real money. Whether you're a debut author, a seasoned writer, or publishing-curious, this episode will change how you think about getting your book into readers' hands. Words & Money: https://www.wordsandmoney.com/ Publishing Perspectives: https://publishingperspectives.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/communications
AI Summary coming soon
Sign up to get notified when the full AI-powered summary is ready.
Free forever for up to 3 podcasts. No credit card required.

Kirsten Clark, "Practical Project Management for Librarians" (Bloomsbury, 2025)

Jonathan Gray and Daphne Gershon, "Reading Media: How to Do Textual Analysis" (NYU Press, 2026)

Laura Horak, "Trans Cinema: Making Communities, Identities, and Worlds" (U California Press, 2026)

The Information State: How is the State Surveilling and Manipulating us These Days?
Free AI-powered recaps of New Books in Communications and your other favorite podcasts, delivered to your inbox.
Free forever for up to 3 podcasts. No credit card required.