MSP Chat

Episode 141: Sales Profanity

September 25, 2026·1h 12m
Episode Description from the Publisher

Erick and Rich explain why MSPs and their clients are far less insured against AI-related damages than they think they are, as well as why “what should I charge?” is the wrong first question MSPs should ask about a new service. Then they’re joined by Jeff Gaines of AI-forward MSP Treeline for a front-line view of AI in managed services today. And finally, one last thing: proof that “who’s a good boy?” is sometimes not a rhetorical question about your dog. Discussed in this episode:Treeline is DifferentTreeline’s BuyingWorst guard dog in the world exposed by Ring camera in San Diego — and the breed won’t surprise you  Some guests on this podcast are clients of Channel Mastered. Compensation plays no part in their appearance or the content of the discussion unless the episode they appear on is a “bonus episode” explicitly labeled as sponsored.

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