Mortgage Marketing Radio

The 2026 LinkedIn Algorithm (Quick Hit)

June 1, 2026·17 min
Episode Description from the Publisher

I studied two new research reports covering 260,000+ LinkedIn posts — and in this quick-hit episode, I break down exactly what's working on LinkedIn in 2026, specifically for loan officers and mortgage pros who want to get seen, build a personal brand, and attract referral partners. Just the data, and what to actually do with it. You'll learn: ✅ Whether links really hurt your reach (the answer surprised me) ✅ The format with an 11X interaction boost most LOs never use ✅ Why horizontal video beats vertical by 36% on LinkedIn ✅ The post length that performs 31% better in 2026 ✅ The hashtag habit that drops performance 70% ✅ The 741% rule the top 1% of creators live by ✅ The lead magnet quietly crushing it right now (it's not a PDF) 🔗 RESOURCES & LINKS Build your personal brand voice with Katie Shive → https://www.KatieShive.com Want in on the next agent class cohort? It opens in September and fills fast. CLICK HERE to RSVP: https://tinyurl.com/arxcohort

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