Mintel Little Conversation

Bold Thinking and the Craft of Insight

November 6, 2025·26 min
Episode Description from the Publisher

Notes: What does it really take to turn information into insight — and insight into impact? Host Andrew Davidson is joined by David Faulkner, Senior Director at Mintel, as he reflects on a remarkable career championing the art of insight across some of the world’s leading food and beverage brands. Together they explore why bold thinking matters, how to move beyond data to meaning, and what the rise of AI means for the future of insight and creativity.Get in touch with Mintel Consulting to apply predictive insights to your specific growth goals.Head over to Mintel’s LinkedIn to let us know what you think of this discussion about bold thinking and the future of insights, and visit mintel.com to become a member of our free Spotlight community.Host:Andrew Davidson, SVP/Chief Insights Officer, Comperemedia.Guests:David Faulkner, Senior Director, Food and Drink Insights.Additional links:Video: “FAGE: Wherever You Want It” by FAGE Source: YouTube – https://www.youtube.com/watch?v=lNLhysjTVgEVideo: “Meet Lazlo: The Most Boring Pet in the World” by Catherine McEver Source: YouTube – https://www.youtube.com/watch?v=D7ai7MQgmSwVideo: “The Remote Work Revolution | The Prof G Show” by The Prof G Pod – Scott Galloway Source: YouTube – https://www.youtube.com/watch?v=hkWFeSmfAnA

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