Marketing Tips for Doctors

How to Start a Telehealth Practice

April 17, 2026·8 min
Episode Description from the Publisher

In this episode, Barbara discusses:  Why video builds stronger patient trust than traditional marketing and why trust drives patient decisions in healthcare.  Why simple smartphone videos often outperform high-budget productions in attracting and retaining patients.  How familiarity bias makes patients feel comfortable with a doctor before the first appointment even happens.    Key Takeaways:    &#8220;Stop chasing perfection and start showing up. Patients don’t need a cinematic ad they need a real doctor speaking clearly and calmly on camera.&#8221; -Dr. Barbara Hales  Connect with Barbara Hales:  Twitter: @DrBarbaraHales Facebook: facebook.com/theMedicalStrategist Business Website: TheMedicalStrategist.com Email: info@TheMedicalStrategist.com  <img src="https://s.w.org/images/core/emoji/15.0.3/72x72/25b6.png" al

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